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Do you regularly send out email marketing campaigns?

In order for a campaign to be successful, marketers must first ensure that their database is up to date and is well managed to secure the integrity of the data.

Experian QAS can improve the accuracy of the emails in your database.

Experian QAS has partnered with TowerData to develop the most effective email validation system, QAS Email.

QAS Email instantly matches email addresses to known dead domain names, malicious email addresses, and common typographical errors in email address submissions.

Verifying email addresses as they are entered into website registration can eliminate the need for a "confirm email" field which can harm form completion rates.



Business benefits of email validation

  • Boosts registration form completion rates
  • Increases reliability of contact information
  • Improves customer service
  • Improve communications with customers to increase sales
  • Increase your email deliverability success and metrics
  • Reduce costs by removing invalid email data

Key features of email validation

Instant error detection in real time

Email validation errors are identified instantaneously allowing users to fix incorrect elements in real time at point of entry.

Easy implementation

QAS Email is a simple hosted Web Service that will work with almost any application that can access the Internet. QAS Email uses the standard Web Service protocols of SOAP and XML.

Customizable integration

Determine which email addresses to accept, reject, fix or change based on several settings of validity provided by QAS Email.

Regular updates

The data source for QAS Email is continually updated to ensure that the data is fully comply with Internet standards from IETF/ICANN

Multiple settings

Submitted email addresses go through a series of algorithms to gauge conformity with email addressing standards. Domain, syntax, and even username validity can be checked as desired.

Email validation as a supplement to address management

QAS Email is a brand new product from Experian QAS and is a great supplement to our address management software.
We recommend QAS Email for:
Supplementing QAS Pro Web in Website forms

For more information on QAS Email

For more information about QAS Email validation service, including technical information, please contact us via our request more information form